Wednesday 4 April 2018

Top 7 Real Estate CRMs for Converting More Leads

Are you looking for more ways to generate real estate leads? The following are the top seven real estate lead generation systems to convert more leads and stay in touch with your contacts.

1.    Contactually

If you want to generate real estate leads with a real estate broker software that’s easy to use, Contactually can do that. Contactually entered the real estate CRM market several years ago and developed a highly-focused platform. The setup is simple and makes sure you contact people often.

With this platform, you put all your contacts into buckets. Each bucket has a frequency rule for making contact. You receive a daily contact list to ensure your contacts are touched as often or infrequently as you’d like.

2.    Follow Up Boss

The goal of FollowUp Boss is to help teams distribute and contact leads immediately. The program has advanced drip sequences and automatic text and email notifications for lead owners.

Follow Up Boss integrates with many lead sources making it easy to see exactly where your leads are coming from. The easy automation feature allows you to text, call, or lookup leads on social media.

3.    HubSpot

While HubSpot isn’t specific to real estate, they offer a free CRM platform which is a great way for real estate agents to get started. They have several features to track conversions and move prospects through pipelines, but the program does not have automated texting, drip sequences, etc. The best part? It’s completely free.

4.    Insightly

Insightly offers several CRM solutions including their real estate CRM which tracks the whole transaction from open houses to leads to closing. Their platform allows you to sync your Gmail or Microsoft email to the CRM and instantly adds a lead or client directly to your database. You can also link calendar events, real estate documents, and social media profiles to every client record. The interface is easy and intuitive making it possible for agents to manage or delegate the task to an assistant.

5.    Referral Maker

Referral Maker’s intuitive dashboard makes it easy to stay on track with your goals, To-Do lists, and appointments. Their Priority Action Center gives you daily activities with who to call, write a note to, or visit. Referral Maker also offers marketing resources and ways to manage business transactions and expenses. Their all-new team dashboard makes it easy for teams to manage leads while gaining access to real-time data on lead conversion and team performance.

6.    Top Producer

Top Producer is one of the top real estate broker software on the market. They consistently add new features and include several integrations to capture lead sources.

While they continue to add new features, their user interface is outdated and it may take you longer to navigate their system. Once you get it figured out, you’ll have no problems being productive. The low startup cost is a big driver for many agents.

7.    Wise Agent

Wise Agent offers all the features you need in a CRM. Their layout differs from other popular real estate CRMs and offers more features than most agents need to improve their business. If you’re looking for a great CRM to put your calendar, email, and tasks in one place, Wise Agent is a good choice. The price point is low and hard to pass up.

Choosing one of the best real estate lead generation systems is a great investment to convert more leads, reach your goals, and grow your business.